Done by Sultan

Name:Padro

Took from Vivo City

The impression that I have before I stepped the store is happy and curious.The signage are simple and the window display is normal by showing the things that they sell such as shoes and handbags.The shop still play English song. The items was arrange at the seilling floor, rack and shelves.They also use cross-presentation to attract customers such as the shoe and the bags. The lighting is good too, but not forgetting the flooring is clean and shining.

 

Done by Muhammad Noor

Name: Zara

Took at Vivo City.

The signage is easy to remember because it is short.The entrance was wide so that make customer feel more welcome.

 The display window is simple, they display the thing that they sell such as sweater, pants, shirts and etc.The music that were played are POP song,by doing this can make customers enjoying at the same time.The lighting was goodbecause it was so bright that can make customers find the thing that they want easily and fast.All the items that were sell are put at some some fixtures such as rack and bars and shelves.They also use cross presentation by puting the sweater with accessories.

Done by Haiza

Name: bYSI

Took at Vivo City

the signage its easy to remember and short. The display window are more infront as compared to the entrance . By doing this customers can see the product first so they have good impression about the store and related to the things that they are selling.They use spotlight for the store so it looks more bright.





Done by Siti

Name :Brooks Brothers

Took at Vivo City.

The signage its classic because it was written in English ways .
The word was in gold shows that the brand was

fabulous and really high-end.The display window is simple

  and reflect what the shop sells that is scarf, shirs and etc. The shop use many lighting some more the flooring are shinning  so the reflection of the light can make the customer think that the shop clean. The shop use many fixtures such as racks and shelves. There are song but not POP song but lke slow song. Thing that can be improve are they can put more items that they sell infront of the store more.

  



Done by Jun Feng

Name: Hersheys 

Took at Sentosa

the signage its cool and simple,

the entrance is brown colour really like ''CHOCOLATE "

and the display window is attractive than can

 attract customers. First impression when I stepped

to the store is I feel excited because there many types of

chocolates that was made by them. The product is

nicely arranged at the fixtures.The shop has no music.They also do some cross-presentation like selling

the chocolate with chocolate and maybe some white chocolate.





Done by Amin

Name : Oscar & Co

Took at Sentosa.

The signage its easy to remember because they just use the word Oscar & Co that is the name of the store.
The entrance is attractive because

First impression when i stepped in the store is feel so happy because the store got many toys and souveniers that can be bought. The lighting is OK, they do not need that many amount of light because there are some light from outside of the store. The items are also arranged neatly at the rags and shelves.